Case Study: Gas South achieves record digital enrollments with Nebo Agency

Gas South boosts paid media enrollments 56% with Nebo Agency

A natural gas provider, Gas South, faced the challenge of driving customer enrollments in a competitive market that could no longer rely solely on cold weather patterns. They hired Nebo Agency as their digital agency of record (AOR) to create long-term growth in digital sign-ups.

Nebo implemented a holistic, buyer-journey focused strategy using integrated SEO, PPC, and content campaigns. This included weather-triggered ad scripts, mobile optimization, local search visibility improvements, and a social video campaign targeting movers. As a result, Gas South achieved record digital enrollments, with Nebo driving a 56% increase in paid media enrollments, a 13% increase from SEO, and a 27% increase in mobile enrollments, all at a decreased cost per conversion.

Gas South