Case Study: Chipotle Europe boosts mobile ordering and brand consistency with NCR Voyix Digital

NCR Voyix helped Chipotle Europe deliver online and mobile ordering with local languages and currencies to serve up the same delicious experience, everywhere

Chipotle Europe was looking to attract a younger demographic by offering a mobile-first ordering experience that their millennial and Generation Z consumers expected. They needed a solution that could provide a consistent global brand experience, support local languages and currencies, and be implemented quickly. They partnered with NCR Voyix to address this challenge.

NCR Voyix implemented its NCR Digital Off Premise Ordering Web & Engage App for Chipotle Europe. This solution integrated with the company's store tills and loyalty platform while accommodating local needs. As a result of working with NCR Voyix, Chipotle Europe expanded its customer reach and is now receiving additional orders through the new app, strengthening its digital brand presence across the continent.

Chipotle Europe