Case Study: Cruise Scotland modernizes its online presence with NB Communication

A NB Communication Case Study

Preview of the Cruise Scotland Case Study

Cruise Scotland launches a modern website in 2020 with NB Communication

Cruise Scotland, an organization promoting Scotland as a cruise destination, faced the challenge of an outdated website that was not mobile-friendly and lacked modern functionality desired for its members and cruise operators. They enlisted NB Communication to undertake a complete website redevelopment to address these technical issues and add new useful features.

NB Communication designed and developed a new modern website with a bespoke content management system, allowing members to update their own profiles. The solution included new tools like a distance calculator for cruise itinerary planning. The redesigned site went live just as the COVID-19 pandemic halted the cruise industry, positioning Cruise Scotland with a stronger online presence for when the market recovered.


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