Case Study: Just Global drives higher benefits enrollment with Nayya

Just Global embraced Nayya’s personalized decision support to increase their Open Enrollment and voluntary benefits participation

Just Global, a full-service marketing agency, sought to improve its confusing and stressful benefits enrollment process. Their HR team had set high engagement goals, particularly for new voluntary benefits, and needed to provide better support for their many employees who were new to selecting healthcare, all without overextending their own bandwidth.

Nayya implemented its personalized decision support platform to guide employees through open enrollment. The solution provided individualized benefit recommendations through an easy-to-navigate survey, significantly increasing understanding and participation. The results were substantial: Nayya helped achieve over 40% enrollment in each new voluntary benefit, with 47% in critical illness and 46% in accident insurance. This dramatically reduced the HR admin burden and resulted in the highest open enrollment participation rate Just Global had ever seen.

Just Global

Elizabeth Durkin

People Operations Manager