Case Study: AACE International boosts member retention with Naylor Association Solutions and Blue Sky eLearn

AACE International - Customer Case Study

AACE International, a global association with more than 8,500 members in 100+ countries, needed a way to deliver learning opportunities to a widely distributed membership that often could not attend in person because of travel costs, time zones, and geography. Naylor Association Solutions, in partnership with Blue Sky eLearn, provided managed webinars and the Path learning management system to help AACE expand access to education and engagement.

Naylor Association Solutions implemented an integrated webinar and LMS solution with single sign-on, member registration tracking, and on-demand access to recordings so AACE members could participate live or earn CEUs at their convenience. The program helped drive an 80% member retention rate, earned top marks in AACE’s member survey, created additional revenue from archived webinar purchases, and reduced the staffing burden of running live events.

AACE International

Jennie Amos

Director - Marketing, Meetings and Membership