Case Study: Kennedy Stewart secures re-election and record online fundraising with NationBuilder

Bucking the trend of party support with digital fundraising

Kennedy Stewart, MP for Burnaby South, faced a tightly contested re‑election in 2015 as national support for the NDP dropped sharply. He was one of the few NDP candidates to run a data‑driven digital campaign using NationBuilder to focus on fundraising, supporter outreach and targeted communications.

Van City Studios built a mobile‑friendly NationBuilder-powered site with custom donation forms, CTA buttons, volunteer sign-ups, email templates and a centralized supporter database. The NationBuilder campaign helped Kennedy raise $189,637.95 (more than any other NDP candidate), generate over 73% of dollars online, secure $87,934.90 in donations under $200 (the most small donations in any riding) and 1,462 donors, which contributed to retaining his seat.

Kennedy Stewart