Case Study: a large regional health system boosts physician recruitment traffic with NAS Recruitment's ACTIVATE® platform

a large regional health system drives 380% more site visits with Nas Recruitment

The customer, a large regional health system, faced the challenge of engaging physicians and advanced practice providers. Their existing career site lacked search visibility and a centralized talent network for recruiters to nurture candidates. They partnered with NAS Recruitment to address this using the ACTIVATE® platform.

NAS implemented a dedicated, mobile-optimized career site with targeted content and integrated job search functionality. This solution significantly improved organic SEO and built a talent network. The results included a 380% increase in site visits, a 65% rise in organic traffic, and a 63% growth in organic applications. NAS's strategy successfully built a talent network of over 900 candidates without using paid media.