Case Study: Harley-Davidson enhances dealer signage and interactive bike customization with Nanonation

Harley-Davidson - Customer Case Study

Harley-Davidson partnered with Nanonation to support its dealer network with engaging in-store experiences and flexible digital content. The challenge was to give dealers an easy way to display branded messaging, local promotions, service information, and interactive product content while staying true to Harley-Davidson’s look and feel.

Nanonation delivered three opt-in programs: a turn-key signage solution with branded Harley content and licensed music videos, a customizable service-center menuboard, and an interactive bike builder touchscreen for shoppers to explore and personalize motorcycles. The result was a scalable dealer-floor experience that helped dealers promote offers and services more effectively and gave customers a more immersive way to engage with the Harley-Davidson lineup.

Harley Davidson