Case Study: Build-A-Bear achieves instant, magical custom sound chips and eliminates inventory headaches with Nanonation

A Nanonation Case Study

Preview of the Build-A-Bear Case Study

Build-A-Bear - Customer Case Study

Build-A-Bear, famous for creating magical in-store experiences, was hindered by dusty bins of pre-recorded sound chips that felt unremarkable to guests and created an inventory headache for staff. Nanonation was brought in to replace the old system with a modern in-store solution—Hear Me—Custom Sound Chip Station.

Nanonation delivered a bright, award-winning touchscreen kiosk that wirelessly writes any sound onto a blank chip in seconds and lets guests record custom messages (from grandma’s lullaby to birthday wishes). The Nanonation kiosk eliminated bulky chip inventory, sped up service, and significantly improved guest satisfaction by making each stuffed animal feel personal and magical.


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