Case Study: Blue Mango Interactive achieves 40% lower CPAs and 76% time savings with Nanigans

Blue Mango Interactive - Customer Case Study

Blue Mango Interactive, a Dutch marketing company, evaluated Nanigans Ad Engine as an alternative to Facebook Ads Manager/Power Editor for managing large social advertising campaigns. Their challenge was to handle complex targeting, testing, and optimization more efficiently while reducing acquisition costs and the time needed to build campaigns.

Using Nanigans, Blue Mango Interactive found that campaigns could be set up and monitored much faster, with tests built directly in the platform instead of Excel. The vendor, Nanigans, delivered measurable impact: 76% less time to build campaigns and up to 40% lower CPAs over three months, along with easier optimization and stronger campaign results.

Blue Mango Interactive

Dirk de Klein

Online Marketer