Case Study: Popular eCommerce Company achieves 88,700+ new registrations with Nanigans

An Ecommerce Site Drives More Than 88,700 Registrations In Under A Month

Popular eCommerce Company came to Nanigans with a goal to drive new member registrations while maintaining a positive ROI. Using Nanigans’ Ad Engine, the company used CRM data to build Custom Audiences and Lookalike audiences, then ran targeted mobile and desktop ads with seasonal creative to support growth.

Nanigans implemented continuous creative testing and performance optimization, quickly refreshing ad copy and visuals based on metrics like CPC, CTR, action rate, and yield. In under a month, the campaign delivered over 88,700 new member registrations and more than 9,300 purchases, while still maintaining positive ROI.