Case Study: Cycler achieves a bold new brand and website with Naked Creativity

Cycler launches a new brand and website on time with Naked Creativity

Cycler, an insurance company formerly known as Next Gen Insurance, faced the challenge of rebranding to focus on its core cycle insurance product and launching a new website. They selected their long-term partner, Naked Creativity, to handle the entire rebranding program and website development.

Naked Creativity designed a new bold brand identity and a responsive website, built on their bespoke Cee.ms content management system. The solution leveraged the existing functionality of the previous site for efficiency. The project was delivered on time and within brief, successfully launching the new Cycler brand. Naked Creativity continues to support Cycler's technical needs on a retainer basis.

Cycler