Case Study: PLAY achieves multi-platform OTT streaming success with N7 Mobile

Play launches next-gen OTT apps with N7 Mobile, reaching 500k+ monthly active users

N7 Mobile partnered with Play, a media network operator, to develop and implement a next-generation over-the-top (OTT) TV and video-on-demand service called Play Now. The challenge was to create a unified, high-performance application ecosystem that could compete with major streaming platforms. This required developing for a multitude of devices, including mobile (Android, iOS), set-top boxes (STB), and smart TVs (Android TV, Apple TV), while ensuring a cohesive user experience and integrating with numerous external partners.

N7 Mobile designed and built the entire Play Now platform using a multi-platform approach with a common design system. The solution supported advanced playback features like cloud DVR, 4K streaming, and "follow me" content across devices. The results were highly successful, achieving an average app store rating of 4.5, over 500,000 monthly active users, and 99.89% stability. N7 Mobile delivered a robust, high-quality product that met Play's needs and garnered positive user feedback.

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