Case Study: JLL strengthens investor sales pitches with MyTraffic

JLL strengthens investor sales pitches with MyTraffic across 80 countries

JLL, a global leader in commercial real estate services, faced challenges in demonstrating property attractiveness to investors due to a lack of recent and detailed footfall data. This limited their ability to analyze trends and strengthen their sales pitch. To address this, they turned to the vendor MyTraffic and its SmartMonitor product for reliable visitor insights.

By implementing MyTraffic's solution, JLL gained access to high-quality, up-to-date data on footfall and catchment areas. This allowed them to provide quantitative and qualitative insights, proving the resilience and commercial attractiveness of properties to investors. The results were an enhanced sales pitch and increased investor confidence. MyTraffic's data became an integral and essential part of all sales arguments across different departments at JLL.

JLL