Case Study: JLL strengthens investor confidence with Mytraffic

JLL - Customer Case Study

JLL, a global leader in commercial real estate services, faced a challenge in securing investments due to a lack of recent and reliable footfall data. This gap made it difficult to convincingly demonstrate the commercial attractiveness of properties to investors and analyze trends for informed decision-making.

By implementing MyTraffic's SmartMonitor service, JLL gained access to high-quality, up-to-date visitor insights. MyTraffic's data, including dynamic traffic analysis and heatmaps, became an integral part of their sales pitch, allowing them to prove a property's resilience and attractiveness. This solution significantly enhanced investor confidence, strengthened JLL's sales arguments, and led to high levels of customer satisfaction.

JLL

Jessica Jaoui

Head of Retail Capital Markets