Case Study: GreenSpot improves charging station site selection with MyTraffic EVConnect

GreenSpot analyzes 1,000+ charging stations with MyTraffic

GreenSpot, a French company specializing in electric vehicle charging station networks, faced challenges in identifying optimal locations for its stations. Without precise traffic, catchment area, or sociodemographic data from its previous methods, its estimates for user demand were less accurate, leading to weaker investment decisions. The company turned to MyTraffic and its EVConnect product for a solution.

By implementing MyTraffic's platform, GreenSpot gained access to comprehensive and reliable traffic and sociodemographic data. This allowed for faster, more accurate site analysis, improved site selectivity, and the ability to build predictive models for station footfall. The result was a reduced time spent per site analysis, enabling the team to study more sites per month and make more refined investment decisions based on high-quality data.