Case Study: Goldenpoint achieves faster, data-driven store location decisions with MyTraffic

Goldenpoint closes projects 3 days sooner with MyTraffic

Goldenpoint, a retailer of clothes and accessories with 500 stores, faced challenges with time-consuming and resource-intensive site analysis. Their decisions were often based on subjective viewpoints and limited data, which led to increased project costs and delays. They turned to MyTraffic, specifically its Geoblink product, to gain access to reliable footfall data for current and potential locations.

Using MyTraffic's solution, Goldenpoint's Real Estate Manager was able to base decisions on objective data, moving from a process that previously took three days of on-site work to one completed in just a few clicks. This shift to data-driven decision making provided by MyTraffic resulted in significant time and cost savings, allowing projects to be closed much sooner with less resources and hassle.

Goldenpoint