Case Study: Midmark expands its applicant pool with myStaffingPro

Midmark - Customer Case Study

Midmark Corporation, located in a rural area, struggled to recruit for technical roles such as engineering, information systems, and finance because of low visibility and limited reach among passive job seekers. To strengthen its employer brand and expand its candidate network, Midmark worked with MyStaffingPro and its applicant tracking system and social media recruiting tools.

MyStaffingPro implemented LinkedIn sourcing codes to track candidate sources, along with Facebook job applications, Twitter job postings, and a simplified online application process. These tools helped Midmark increase visibility for openings, reach more passive candidates, and support its goal of doubling social media hires, while also making hiring easier and more efficient for recruiters.

Midmark