Case Study: Gravity Research & Development achieves scalable personalization and high availability with MySQL HeatWave

Gravity Research & Development reduces TCO and goes live in 3 months with MySQL HeatWave

Gravity Research & Development, a provider of the Yusp personalization engine, faced challenges scaling its infrastructure and managing resource-intensive ETL processes for its databases hosted on a third-party cloud provider. They required a more elastic, secure, and fully managed database service that could handle both OLTP and OLAP workloads to support their growth. Vendor MySQL provided a solution with its MySQL HeatWave service on Oracle Cloud Infrastructure.

The solution implemented by MySQL enabled Gravity to consolidate its workloads on a single platform, eliminating ETL processes and delivering real-time analytics. With MySQL HeatWave, Gravity achieved on-demand scalability, enhanced security with encryption, and increased high availability across multiple fault domains. This resulted in a faster time to market, a reduced burden on IT staff, and a decreased total cost of ownership due to the pay-per-use pricing model.

Gravity Research & Development