Case Study: Unleashed achieves 6 hours/week time savings and reduced driver mileage with MyRouteOnline

MyRouteOnline Delivers for Local Dog Food Company

Unleashed is a Calgary-based retailer founded in 2004 by Judith and Mark Bewer that specializes in raw and whole-food diets, toys and accessories for dogs. As customer demand grew and the store added deliveries in 2010, manually plotting routes became time-consuming and inefficient—an issue made more urgent by changing shopping habits during COVID-19.

In July 2019 Unleashed adopted MyRouteOnline to plan their routes, uploading core addresses from Excel and creating four changing routes per week via the app. The change saved the team at least six hours a week, reduced drivers’ time and mileage, and supported about a 10% increase in deliveries as customers opted for noncontact shopping.

Unleashed

Nikki Buchko

Store Manager