Case Study: Berger Paints streamlines high-volume voting with MyOperator

Berger Paints - Customer Case Study

Berger Paints, one of India’s leading paint manufacturers, runs “Berger Priyo Pujo,” a citywide Durga Puja voting contest in Kolkata. The company faced a challenge managing a very high volume of calls for registration and voting, since manually answering each call and maintaining separate contact numbers would have been costly and difficult. MyOperator provided a call management solution to handle the process more efficiently.

MyOperator implemented a virtual phone number, an IVR system for automated caller interaction, and integration with Zapier to capture caller details, call timing, and votes in Google Sheets. This enabled seamless on-call voting with no manual intervention, streamlining operations and making the process easier to manage at scale. Berger Paints reported that MyOperator’s technology eased daily operations and supported a long-term partnership.

Berger Paints