Case Study: EasiYo achieves deeper sales insights and faster reporting with MYOB Greentree IQ

MYOB Greentree IQ Gives Easiyo the Power to Identify Sales Trends and Uncover Key Business Insights

EasiYo, the market leader in the make-it-yourself yogurt category and part of Westland Milk Products, needed a better way to analyze sales trends, margins, pricing, and geographic and demographic data as it expanded internationally. Its legacy system was struggling to keep up with business demand and was becoming a barrier to growth, making it difficult to get a single, reliable view of performance.

MYOB helped EasiYo migrate to MYOB Greentree, including MYOB Greentree IQ for business intelligence, financial management, supply chain and distribution, and manufacturing. With deeper drill-down analysis, forecasting, and “what if” scenario planning, EasiYo improved insight into anomalies and opportunities, cut consolidated report preparation from three weeks to 10 days, and reduced the time and resources needed for budgeting and reporting.

EasiYo