Case Study: Intersport Elverys boosts SKU sales by 40% with Myagi

Intersport Elverys boosts SKU sales 40% in 6 weeks with Myagi

Intersport Elverys, Ireland's leading sports retailer, faced a significant challenge with a specific footwear SKU that was not selling despite the brand's popularity. Traditional methods of distributing product sheets to their sales associates were ineffective and lacked engagement. To address this, they partnered with the vendor Myagi and leveraged its platform for a new solution.

Myagi facilitated a collaborative solution where the footwear brand quickly created targeted training videos for the problematic product. These videos were distributed via the Myagi platform, leading to immediate and enthusiastic engagement from the sales team. This strategy resulted in a 40% sales increase for the target SKU over a six-week period, dramatically outperforming similar products from other brands.

Intersport Elverys