Case Study: NAMSA accelerates medical device commercialization with a new custom website by MVP Marketing + Design

NAMSA grows organic sessions 60% with MVP Marketing + Design

NAMSA, a medical device-focused contract research organization (CRO), faced challenges with the design and functionality of its previous website. The vendor, MVP Marketing + Design, was initially engaged for an SEO project and was then tasked with resolving these issues and ultimately building an entirely new custom CMS website to better deliver educational resources and facilitate medical device commercialization.

MVP Marketing + Design created a new custom website featuring streamlined navigation, the NAMSA Test Navigator tool, and a mobile-responsive design. The solution included an easy-to-use CMS backend, SEO best practices, and managed hosting. The results were significant, including a 43% growth in sessions, a 60% increase in organic sessions, and a 39% increase in users.

NAMSA