Case Study: Western Michigan University achieves consistent campus-wide messaging with Mvix digital signage

Western Michigan University connects 30 screens across 15 campuses with Mvix

Western Michigan University, a public research university, faced a challenge in creating consistent branding and messaging across its numerous regional sites. Their previous communications were a disorganized mix of paper bulletins and PowerPoints. The university partnered with vendor Mvix to implement a streamlined, integrated digital signage network.

Mvix implemented a network of over 30 digital signage displays across 15 campus facilities, powered by their Mvix CMS software. The solution centralized control for the marketing department while allowing for local flexibility. This successfully standardized the university's branding, and the digital signs were met with enthusiasm from both students and faculty, who now prefer to get their news from the screens instead of email.

Western Michigan University