Case Study: Boys & Girls Club of Greater Holyoke boosts parent engagement with Mvix digital signage

Boys & Girls Club of Greater Holyoke engages 350+ youths daily with Mvix

The Boys & Girls Club of Greater Holyoke faced a challenge in effectively communicating with parents and members. Their traditional cork boards with paper announcements were being ignored, leading to staff spending excessive time explaining schedules and activities instead of focusing on service. The club also wanted a modern solution to showcase multimedia content created by its members. They turned to the digital signage solutions from vendor Mvix to address this.

Mvix implemented a network of digital signs in high-traffic areas like the main lobby and offices. Using the Mvix platform, the club's IT Director could manage content remotely. The solution successfully improved engagement, with staff noting that parents and members were spending more time viewing the signs and retaining the information. The vendor Mvix provided the club with an efficient channel to display important announcements and celebrate member achievements.

Boys & Girls Club of Greater Holyoke