Case Study: Varsity Scoreboards achieves 48% lead growth with MultiView

Varsity Scoreboards grows leads 48% YoY with MultiView

Varsity Scoreboards, a company operating with a lean marketing team, faced the challenge of navigating shifting market conditions and anticipated slower post-COVID growth. To address this, they partnered with MultiView to help them stay ahead of marketing trends and build a consistent pipeline for sustainable growth.

MultiView implemented a full-funnel, multi-channel strategy for Varsity Scoreboards spanning paid search, programmatic display, social media advertising, and AI-powered content creation. This solution delivered significant results, including a 48% year-over-year increase in lead growth, a 3-4% YoY revenue growth, and a 250% return on ad spend for their Amazon marketplace advertising.

Varsity Scoreboards