Case Study: Wayne State University Press achieves streamlined journal subscription management and accelerated launch with Multipub

Wayne State University Press - Customer Case Study

Wayne State University Press, an academic journal publisher, doubled the size of its journals program and needed a modern subscription-management system that could handle journal-specific workflows and complex accounting while ensuring a smooth conversion from their existing platform.

Multipub provided on-site setup consulting and training to accelerate the migration, shortening the typical project timeline by weeks. The press now uses Multipub’s audience management platform to manage renewals, defer revenue, and invoice all journal products in one place, giving them robust accounting, support for university-press details, and an efficient conversion approach.

Wayne State University Press

Julie Warheit

Journals Marketing & Sales Coordinator