Case Study: The Warren Group achieves streamlined subscription management and real-time data insights with Multipub

The Warren Group - Customer Case Study

The Warren Group, a Massachusetts-based leader in real estate and financial data serving sectors like finance, mortgage, legal and government, was hampered by an outdated newspaper subscription system. The legacy platform lacked the functionality needed to support marketing initiatives, new data products, site licenses and customizable demographic targeting.

Multipub provided a single, flexible platform that houses all publishing products, integrates with the Warren Group’s WooCommerce sites, and controls orders, access and customer authentication through a service portal. Customizations such as a personalized accounting feed and demographic configuration delivered real-time data, improved efficiency and clearer audience insights, helping the company scale its digital products and operations.

The Warren Group

Cassidy Norton

Associate Publisher & Media Relations Director