Multipub
21 Case Studies
A Multipub Case Study
Multipub was hired in 1984 by American City Business Journals (ACBJ) to build subscription management software that would support a new business venture by managing its subscription database and enabling growth. ACBJ needed a flexible, scalable system that could evolve with changing publishing needs.
Multipub delivered a platform that began by managing a single publication and was reconfigured around 1999 to oversee multiple publications simultaneously. Ongoing collaboration has added integrations with external platforms, scanning capabilities, and robust subscription accounting—resulting in a flexible, multi-publication system that supports ACBJ’s growth and long-term development needs.