Case Study: Cisco boosts CMX demonstrations and customer engagement with Mubaloo's EBC demo app

Cisco - Customer Case Study

Cisco, the worldwide leader in WiFi solutions, wanted an innovative way to showcase its Customer Mobile Experience (CMX) indoor‑WiFi platform and demonstrate the business value of location‑aware services in its Enterprise Business Centres (EBCs). Cisco engaged Mubaloo as its CMX development partner to build an iOS demonstration app that integrates CMX with BLE beacons (using Mubaloo’s MiBeacons hardware) to highlight indoor navigation, zone alerts and micro‑location content.

Mubaloo delivered an iOS app deployed across multiple Cisco European EBC centres that uses WiFi routers to trigger zone‑based alerts and MiBeacons to surface hyperlocal product information and video as visitors move through the space. The app went live across several EBCs and has been adopted by Cisco’s internal sales team, proving highly effective at bringing CMX to life and helping sales teams demonstrate the solution to customers.

Cisco