Case Study: Whisky Hammer grows its whisky auction platform with mtc.

Whisky Hammer sells 28,000 lots worth £6.5million with mtc

Whisky Hammer, a leading UK online whisky auction house, needed a robust digital platform to support its global marketplace and facilitate its high volume of monthly sales. The vendor, mtc, was engaged to design and build a specialized ecommerce auction solution to drive the business forward.

mtc designed and built a leading whisky auction platform that successfully united a global community of enthusiasts. The solution delivered significant measurable impact, facilitating the sale of over 28,000 lots valued at approximately £6.5 million, including a record-breaking lot sold for £161,500.

Whisky Hammer