Case Study: The Fish People boosts ecommerce and subscription sales with mtc.

The Fish People launch "From Shore to Door in 24" ecommerce with mtc

The Fish People, a high-quality fishmonger and wholesaler, sought to expand their reach and modernize their online presence to acquire more customers and offer convenient delivery. They partnered with mtc to develop a bespoke ecommerce and subscription box platform to achieve their "From Shore to Door in 24" goal.

mtc designed and developed a website with fish-specific product pages, a custom subscription service with flexible frequencies, and a streamlined one-page checkout. The solution included integrations for payments and delivery, along with a unique feature for customizing boxes based on allergens and tastes. This enhanced online presence helped mtc's client increase conversions, reduce basket abandonment, and foster customer loyalty.

The Fish People