Case Study: Sale Flooring Direct boosts SEO revenue and PPC efficiency with mtc.

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Preview of the Sale Flooring Direct Case Study

Sale Flooring Direct | Ecommerce SEO & PPC Case Study

Sale Flooring Direct, an online flooring retailer, needed to increase its organic revenue in a highly competitive market dominated by large suppliers. Their website lacked the technical SEO foundation required for visibility, and their PPC strategy was spending budget inefficiently. They engaged vendor mtc. for a comprehensive eCommerce SEO and PPC solution.

mtc. redeveloped the website to establish a strong technical base and implemented a targeted content strategy. They also reset the PPC approach to prioritize conversions. The results included a 163% increase in SEO revenue, a 10% higher click-through rate on 8% less PPC spend, and a 112% search impression share, driving substantial growth for the client.


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