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Case Study: Dundee United Football Club boosts fan engagement and online sales with mtc.
A mtc. Case Study
Dundee United Football Club grows online sales to £800,000 with mtc
Dundee United Football Club sought a digital partner to help drive and promote a new, vibrant digital experience focused on fan engagement. The club appointed mtc to provide the skills and knowledge needed to make this project a reality.
mtc delivered a content-rich website featuring a fully integrated retail experience, which serves as a one-stop-shop for fans. They also developed native iOS and Android apps for a modern matchday experience, allowing fans to order food and beverages digitally. This solution led to significant growth, with online sales reaching £800,000 and growing year-on-year.
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