Case Study: BrewDog boosts D2C ecommerce and crowdfunding success with mtc.

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Preview of the BrewDog Case Study

BrewDog raises £19 million in crowdfunding with mtc

BrewDog approached mtc for a complete overhaul of their ecommerce website to align with their new brand and accelerate their direct-to-consumer growth. Their challenge was to build a world-class platform that could manage their expanding portfolio, integrate with numerous third-party systems, and support their unique Equity for Punks crowdfunding initiatives, all within a very ambitious timeframe.

mtc designed and built a fully responsive ecommerce and community hub platform with bespoke CMS development and sophisticated third-party integrations. The solution facilitated the world's largest online crowdfunding campaign, raising £19 million in one round and over £26 million in total. The project delivered a return on investment within three months and established a long-term partnership, with mtc continuing to provide ongoing development and support on a monthly SLA.


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