Case Study: Cleveland Golf achieves 3000% faster golf club design cycles with MSC Software

Cleveland Golf - Customer Case Study

Cleveland Golf, a leading golf equipment manufacturer, needed a faster way to evaluate hundreds of golf club design variations and improve performance without dramatically expanding engineering staff or test facilities. MSC Software provided its simulation tools, including Patran, Nastran, and Dytran, to help the team analyze complex club behavior during impact.

With MSC Software’s MasterKey licensing system and finite element analysis software, Cleveland Golf’s engineers could build and test virtual prototypes within a day instead of about a month, improving design cycle time by 3000%. The solution enabled more thorough optimization of club performance characteristics such as spin, trajectory, distance, and feel, making Cleveland Golf more competitive in the market.

Cleveland Golf

Jeff Brunski

Performance Research Engineer