Case Study: Vestd achieves higher-quality leads and lower CPA with MRS Digital

Vestd reduces cost per qualified deal by 71% with MRS Digital

Vestd, an equity management platform, faced intense competition in paid media from well-funded competitors and needed to scale their ad spend efficiently without exceeding their CPA targets. To meet this challenge, they partnered with MRS Digital.

MRS Digital implemented a funnel-based strategy using Paid Search, Pmax, Display Remarketing, LinkedIn, and Meta ads. This approach, which included a shift to value-based bidding, resulted in a 71% reduction in cost per qualified deal and a 117% year-on-year increase in overall ROAS for Vestd.

Vestd