Case Study: Keith Michaels achieves 25K+ organic ranking keywords with MRS Digital SEO

Keith Michaels boosts organic sessions 29% YoY with MRS Digital

Keith Michaels, a car insurance brokerage for specialist drivers, faced the challenge of enhancing its organic online presence in the highly competitive insurance industry. They partnered with MRS Digital for SEO services to achieve this growth.

MRS Digital implemented a comprehensive SEO solution that included creating information-rich content hubs, optimizing for featured snippets, and developing interactive link magnet content. They also leveraged authentic user-generated content from car enthusiasts. This strategy resulted in Keith Michaels holding over 25,000 organic ranking keywords in the UK and achieving a 29% average year-over-year increase in organic sessions for nine consecutive years, plus a 92% increase in organic conversions in 2023.

Keith Michaels