Case Study: Just Kampers achieves a 57% increase in ecommerce conversion rate with MRS Digital CRO

Just Kampers boosts ecommerce conversion rate by 57% with MRS Digital

Just Kampers, a leading UK retailer of campervan parts and accessories, was facing a challenge where their website was limiting the potential of their successful SEO and PPC campaigns. To address this, they partnered with vendor MRS Digital for a conversion rate optimization (CRO) service.

MRS Digital implemented a phased, iterative testing solution using methods like A/B testing to make significant site changes. This approach delivered a conclusive 57% increase in ecommerce conversion rate across all website traffic, with a remarkable 304% increase from organic traffic alone. The solution also led to substantial revenue growth for Just Kampers, significantly contributing to their business performance.

Just Kampers