Case Study: Hudson Yards New York gains real-time footfall insights with MRI Software

Hudson Yards New York - Customer Case Study

Hudson Yards New York, the mixed-use development on Manhattan’s West Side, needed real-time, accurate pedestrian traffic counting and reporting to improve efficiency for neighborhood businesses and enhance the visitor experience. They turned to MRI Software and its MRI OnLocation footfall counter software to gain better visibility into traffic levels, flows, and occupancy.

MRI Software implemented MRI OnLocation using Hudson Yards’ existing camera infrastructure, giving the team live counting, comparative analysis, demographic monitoring, and predictive foot traffic data. The result was faster insight into customer behavior, safer occupancy management, and more informed optimization decisions, with MRI Software enabling easy daily, weekly, monthly, and annual reporting across the organization.

Hudson Yards New York

Scott Evans

Chief Digital Officer