Case Study: Brainlabs achieves streamlined reporting and improved client retention with Moz STAT

A Moz Case Study

Preview of the Brainlabs Case Study

How Brainlabs Uses STAT to Streamline Reports for Better Client Retention

Brainlabs, a data-driven digital marketing agency, faced time-consuming, error-prone monthly reporting that made it hard to demonstrate consistent value and retain clients. To address this, they adopted Moz’s STAT platform and its API to replace manual processes and provide more reliable, insightful SERP reporting.

Using the STAT API, Brainlabs automated data feeds into BigQuery and Google Data Studio, enabling unified, custom analysis and scalable reporting. With Moz’s STAT they now track 40,000+ keywords across two search engines (86,000+ SERPs daily), save 40+ hours on monthly reporting, improve listing accuracy, generate more inbound leads, and increase client lifetime value.


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Brainlabs

Ben Beard

Account Manager


Moz

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