Case Study: Go Fish Digital achieves rapid SERP dominance and major keyword gains with Moz’s STAT Search Analytics

Go Fish Digital Helps Enterprise Clients Dominate SERPs with STAT’s Granular Insights

Go Fish Digital, an award-winning digital marketing agency specializing in enterprise SEO and experimentation, needed timely, granular ranking data to validate large‑scale optimizations and pivot quickly when tests didn’t work. To solve that gap they standardized on Moz’s STAT Search Analytics (STAT) for daily, taggable rank tracking and reporting that supports rapid, data‑driven decisions.

Moz’s STAT enabled Go Fish Digital to segment tests (e.g., gated vs. ungated content, primary vs. secondary keywords), de‑duplicate tags automatically, and produce executive-ready reports. Using STAT, Go Fish Digital consolidated tools, made pivotal daily decisions, and in just 60 days achieved major gains — hierarchy rankings (positions 1–3) improved by 57% for primary and 67% for secondary keywords, while on‑page rankings (positions 1–3) improved by 93% for primary and 34% for secondary keywords.

Go Fish Digital

Brian Gorman

SEO Director