Case Study: Wild State Natural Craft Cider unifies its brand and packaging system with Moxie Sozo

Wild State Natural Craft Cider expands to 36 states with Moxie Sozo

Wild State Cider, a natural craft cidery, faced a challenge as its growing number of SKUs required a new design system to better leverage the overall brand. The company engaged the design agency Moxie Sozo for a rebranding project that included packaging design, visual identity, and product architecture.

Moxie Sozo developed a unified branding system that worked across product lines, positioning Wild State for future expansion. The results included increased demand, expanded production, and distribution to 36 states by 2023.

Wild State Natural Craft Cider