Case Study: Leading North American Producer achieves 30% buy-back cost savings and improved freshness with Movista

Optimizing Fresh Replenishment In Stores

Leading North American Producer, a major maker of name brand and private label fresh foods servicing 1,600 stores, struggled with dispersed, manual replenishment processes (spreadsheets and emails) that led to costly repurchases of defective product and weak retailer communication. To address these challenges they implemented Movista’s retail execution platform to better track freshness, coordinate buy-backs, and standardize in-store work.

Movista integrated store-by-store SKU and code-date data and deployed Item Manager, Custom Item Series surveys, Reporting, and Tasking & Scheduling to automate alerts, photo verification, buy-back coordination, and order recommendations. The Movista solution delivered a 30% reduction in buy-back costs, a 10 basis-point drop in shrink, an 8% improvement in on-shelf availability and a 370% ROI, while increasing field rep accountability and strengthening retailer relationships.