Case Study: Core Diamond Abrasive achieves 12M+ impressions with Movia mobile billboards

Core Diamond Abrasive - Customer Case Study

Core Diamond Abrasive partnered with Movia to raise awareness of its diamond tools and services across the Ontario area. The company’s challenge was to build public brand recognition and support an ambitious goal of increasing sales by 800% in 2017 compared to 2016.

Movia ran a mobile billboard campaign on one truck over a 52-week project scope, showcasing Core Diamond Abrasive’s products and services around Toronto and the greater Ontario region. The campaign generated 12+ million impressions after 26 weeks, helping Core Diamond Abrasive expand its reach and visibility.

Core Diamond Abrasive

Matt Cannarozzo

Owner