Case Study: Bloomscape achieves major brand awareness and business growth with Movia

Bloomscape - Customer Case Study

Bloomscape, an online plant delivery service, wanted to reach consumers in a smarter, more targeted way and increase awareness in key markets. To do that, Bloomscape worked with Movia and its mobile billboard advertising service to bring its message directly to suburban neighborhoods.

Movia launched holiday and spring truck campaigns across Austin, Phoenix, and Seattle, using 20+ mobile billboards over a 14-week period. The campaigns generated 85 million impressions, including 10.8 million impressions in the initial Austin launch and 800,000 online impressions to the target demographic, while also lifting site traffic and branded search in Austin.

Bloomscape

Bridget Russo

Chief Marketing Officer