Case Study: Harcourts Auctions achieves a 92.5% clearance rate with Movetic

Harcourts Auctions boosts leads 500% with Movetic

Harcourts Auctions, a real estate auction company, sought to overcome the negative perception of auctions in the US market and elevate its brand. The company engaged the vendor Movetic to develop a new brand identity and web presence to help them break into the competitive industry.

Movetic developed a comprehensive strategy that included a new visual and verbal identity, a suite of tangible marketing touchpoints, and a robust WordPress website. This was supported by original content including photography and videography to tell the brand's story. The results were significant, including a 92.5% clearance rate on houses sold, an increase from 100 to 8,000 monthly page views, and a 500% increase in business since their US launch.

Harcourts Auctions