Case Study: Extronics achieves sustained brand awareness with Move Marketing

Extronics boosts brand awareness with Move Marketing and achieves 0.61% CTR

Extronics, a company providing wireless and engineering products for hazardous industrial environments, needed a long-term strategic partner to maintain brand awareness and strengthen its position within its new parent company, BARTEC. They engaged the marketing agency Move Marketing to deliver sustained, always-on campaigns targeting key decision-makers.

Move Marketing implemented an always-on LinkedIn awareness campaign with quarterly strategy, complemented by bi-monthly product-focused activations. This multi-year partnership delivered sustained visibility and exceeded industry benchmarks. Results included a click-through rate of 0.61%, above the 0.49% benchmark, 15% year-over-year lead growth, and over 569 website sessions generated from the campaign activity.

Extronics