Case Study: Starbuy achieves a faster, more scalable Shopify Plus experience with Moustache Republic

Starbuy speeds up checkout and scales on Shopify Plus with Moustache Republic

Starbuy, Australia's leading online watch retailer, partnered with Moustache Republic to overcome the limitations of its outdated eCommerce platform. Their legacy system was not scalable, had a poorly optimized checkout that hurt conversions, and made content updates time-consuming. Disconnected backend systems also led to operational inefficiency and an inability to quickly adapt the site for marketing campaigns.

Moustache Republic migrated Starbuy to Shopify Plus, delivering a modern and flexible site. The solution included a streamlined checkout, a refreshed and easily updatable homepage, and key integrations with NetSuite, Klaviyo, and other apps to unify operations and enhance the customer journey. This replatforming provided Starbuy with greater control over their content, improved site performance, and established a scalable foundation for future growth.

Starbuy